"Realizing our responsibility as corporate citizens" is MediaTek's management vision, and we hope to lead every MediaTek employee to empathize through simple welfare actions and to find more ways to help and give back to the society. 

MediaTek started to cohost various charity volunteer activities with local charities as early as 2003 in order to encourage employees to interact with the society and to give back, so that our employees can understand that there are still quite a number of individuals and groups who need our caring and assistance.

1. Realizes Responsibilities As Corporate Volunteers

Over the years, volunteer activities have always been proactively initiated by our employees; in order to continue to cultivate and help disadvantaged groups who require assistance, we formally founded the Volunteers Club in 2012, and we hope to expand MediaTek's social influence through systematic management. 

In 2015, we formally passed the volunteer holiday policy, and we encourage MediaTek employees to actively participate in social welfare activities and realize their own responsibilities as corporate citizens, under the three primary aspects of "talent fostering," "community building," and "corporate volunteering." The Volunteers Club hosted five major events in 2015, in which everyone at MediaTek was invited to join. The activities included the Syin-Lu Social Welfare Foundation, 18 Park, Valentine's Charity Sale, Christmas Charity Sale, and Wish Cards and accumulated 560 hours of service. 

From 2016 onwards, we have planned for corporate volunteers to participate in science education advocacy, community service, and joint charity sales, and we will start to plan to collaborate with volunteers in other parts of the world to give back to the society through action.

2. Spreading Love to Aboriginal Counties

In 11 years of social welfare participation, MediaTek has called on employees to participate in welfare actions and collaborated with Hsinchu branch of TFCF on the "Spreading Love to Aboriginal Counties" project. Our colleagues collect and select comprehensive, thoughtful gift baskets before the Mid-Autumn Festival each year to be sent to aboriginal tribes in Zhudong and Jianshi so that local disadvantaged families can also rejoice in the heartfelt atmosphere and festivities. 

MediaTek's social participation is founded in a circle. As of 2015, MediaTek volunteers' footsteps have covered institutions with needs throughout Hsinchu and Miaoli. In addition to the Hsinchu branch of the Taiwan Fund of Children and Families (TFCF), we have also contributed toward institutions such as Ren'Ai Family and Yu-An Children's Home. In addition to caring and interactions, our volunteers have also reached out to various organizations to integrate resources to create even greater impacts. 

At year-end it 2015, we hosted a "Spreading Love during Christmas" event, and for the first time, we invited our employees in China to realize the wishes of disadvantaged children through the Taiwan Fund for Children and Families and World Vision. Within two days, more than 1800 wishes had been selected, and approximately 800 wishes were sent to Yunnan Province in China. 

Out of the many, many wishes, some children wished to see idols such as celebrity Yao Kuo or idols from children's TV channels. After the hard work and effort from our volunteers, we were able to invite these celebrities to visit the children in the Hsinchu branch of TFCF. Their warm interactions greatly encouraged the children.

3. White Feather Program— Opening A Youth Center in Pingtung County

"If a goose had to fly by himself, no goose could fly very high." The flying geese paradigm (FGP) mentions that geese fly in a V-shaped formation, in which every goose in front flaps its wings to create updrafts, which encourage and enhance every single goose in the formation. 

The social welfare resources in Pingtung County are limited, and there often are insufficient resources to support preventative work for teenagers. However, if outside resources and support could be collected and incorporated, we could effectively help the youth in Pingtung develop diversified talents and find their potentials and gifts. This is the vision and mission behind founding the White Feather Program.

The White Feather Program aspires to transform the long-abandoned scenic restaurant in Pingtung's Zhongshan Park into a Youth Center. In addition to giving teenagers a space to exert their youthful energy, we could also help to strengthen interactions between communities. 

Hence, the Department of Social Affairs at Pingtung County raised NTD 12 million for reformation expenses from 10 entrepreneurs. MediaTek's Chairman, Mr. Ming-Kai Tsai, hailed from Pingtung, and upon hearing about the fundraising project, he immediately agreed to sponsor the White Feather Program.

The Youth Center is a designated space that the Foundation and the government set up to promote education and community-building, and it consists of 150 pings of space in a 2-story building. In addition to having an office for consultation on the second floor, the first floor was planned to serve as club rooms, rehearsal rooms and meeting rooms so that students could utilize and interact with one another. 

Schools could apply to host various types of exhibitions in the outdoor Squirrel Plaza, opening new chapters for regional educational partnerships. We hope that the creation of the Youth Center could strengthen the children's inner strength and enhance appropriate extracurricular recreational activities and talents so that they can fully enjoy their youth and look forward to a brighter future.


4. At-home Nursing Service For Victims From The Formosa Fun Coast Water Park

The explosion at the Formosa Fun Coast water park in summer 2015 severely affected the lives of many families. To alleviate the burden of medical expenses and subsequent nursing care for victims with severe injuries from the accident, MediaTek teamed up with the Sunshine Foundation to hire a professional medical team, social workers and therapists to offer rehab training and guidance as well as psychological counseling for 2–3 years for the victims. 

We hope to help these young victims receive professional and immediate support on their road to physiological well-being and psychological adjustments so that they can start to rebuild their lives after the trauma. At the same time, we have also taken measures to ensure that if victims reside in remote areas or have insufficient resources for rehab, they can apply for at-home nursing services with the Sunshine Foundation. 

Professional treatment personnel can conduct at-home visits and undertake physiological rehab and training to prevent disabilities in body functions. All expenses would be paid for by MediaTek in funds specifically dedicated to this cause. Moreover, we will also arrange volunteer services, in which we will encourage our staff to participate in social welfare activities through volunteer holidays to help the victims and families from this incident to overcome this great challenge.

5. Sole Sponsor of the Voice of IC Broadcasting Radio Station

In order to fulfill the "I care, I can, I change" founding philosophy of the Voice of IC radio station, MediaTek has been sponsoring two programs: I like talking and you like laughing by Liu Chung-Laung, former president of NTHU, and Conversations with History by scholar Liu Tsann-Liang. With in-depth analysis of historical personages and events, the programs are hoping to convey the models of history, value judgment, and reflection on modern society to every audience in the community and to develop the general public's ability to think independently and increase their involvement in social welfare activities through the process of sharing.  


6. Using Cloud-Based Technology to Bridge the Medical Gap for Indian Farmers

To solve the problems of screening and treating cardiovascular diseases in remote regions in India, MediaTek has collaborated with an unofficial nonprofit, "World Health Partners (WHP)," to utilize MediaTek's cloud-based cardiovascular screening system to screen and benefit 1.3 million farmers in India. 

This technology has helped effectively bridge the urban–rural gap. According to statistical data from MediaTek and WHP, India will become the country with the highest ratio of cardiovascular diseases owing to the Indian population's dietary habits, and by 2030, the number of deaths from cardiovascular diseases will account for 35.9% of all mortality in India.

However, because the urban–rural disparity is large in India and the patients greatly outnumber the doctors, many villagers cannot obtain treatment and medical prescriptions from doctors unless they travel from afar to reach hospitals in cities. Even cardiovascular screening would be difficult to achieve. Hence, MediaTek's India branch has collaborated with WHP to dispatch the successfully developed cloud-based cardiovascular screening and monitoring system to 117 centers in Uttar Pradesh and 800 centers in Bihar through trained medical staff and to undertake medical education, screening, and checkups for the regional farmers. 

Prior to WHP dispatching personnel to the villages, MediaTek and WHP established a trial camp to comprehensively test the system between December 2014 and August 2015. MediaTek also facilitated WHP to make the working process and model run more smoothly. 

Subsequently, WHP dispatched personnel to five farming provinces in Uttar Padesh and Bihar and attracted villagers to visit through broadcasting Bollywood movies. The trained volunteers would then conduct health educational training with the villagers; those with needs underwent ECG testing, and data were uploaded to the cloud. 

Through systematic screening, we helped screen out those with needs and enabled doctors in cities to conduct remote diagnosis to determine the farmers who needed follow-up medical consultation and checkups. By the time the process was completed, a total of 1.3 million people in the farming regions had benefited from screening and checkups. This proves that distance is no longer an issue, and we successfully bridged the medical gap between cities and rural regions in India.