MediaTek Powers Brands You Already Know And Love

By Kent Davis, General Manager of Global Marketing, MediaTek

We all have certain brands we turn to time and time again. A smartphone brand we’re loyal to, a favorite coffee place, and our favorite brand of running shoes. A lot of these have been ingrained into our lives over time; some through habit and others through nostalgia. But now and again, the status quo is rocked by a new face that shakes up the way you think things can and should be done. Just think of the Chromebook series: ultraportable laptops, which proved that incredible user experience doesn’t have to come at a high price.

At MediaTek, we’re driven by the idea that great technology should be accessible to everyone. We power the brands that enhance your life and change the way we do things. Whether it’s 5G smartphones to keep you connected on the go, Wi-Fi 6-enabled TVs that stream content faster or making entire homes smarter, delivering a great user experience is what we do. So with that in mind, here are six brands which are changing the consumer electronics landscape:

• Carbon Mobile – Our smartphones have arguably become the cornerstone of our daily lives: business, pleasure and anything in between, we rely on them to handle everything we throw at them. Sometimes literally. That’s where Carbon Mobile and its Carbon 1 Mk II come in. Billed as the ‘world’s first carbon fiber smartphone’ it uses cutting-edge design and materials to create a light, thin and robust smartphone that is environmentally sustainable. Thanks to the MediaTek Helio P90, there’s the powerful user experience with leading AI camera features and stunning graphics you’d expect to match its premium design, too.

• ecobee – Smart homes make life easier, but also more efficient. The ecobee Smart Thermostat with Voice Control uses a MediaTek Rich IoT platform to monitor and control room temperature and occupancy for maximum comfort. It comes complete with Alexa Calling, Alexa DropIn and Alexa Messaging to control and connect with other smart devices, all through the power of voice.

• OnePlus – You’re probably aware of OnePlus smartphones already, but the company is making waves in the TV market too. Take, for instance, the OnePlus TV Y Series, powered by one of MediaTek’s family of TV chips that brings theater screen quality to your living room – and at an affordable price point. As streaming platforms become more popular and see their TV as more than just a screen, OnePlus is giving consumers not only a beautiful display with AI-powered picture quality adjustments but also voice assistant capabilities and connectivity for ultra-fast streaming.

• Polk Audio – For many, a smart home centers round a smart speaker. With so much choice out there, it can be hard to decide which smart speaker is right for you. Whether you’re an audiophile or more of a Billboard Top 100 kind of person, the MediaTek-powered Polk Assist gives room-filling premium sound quality as you stream your favorite playlist from Spotify. What’s more, it comes with Google Assistant to help answer any questions, plan your day or control the rest of your smart home.

• Tonal – Exercise and staying active is vital to both our physical and mental wellbeing. Using a MediaTek IoT platform, the Tonal Smart Home Fitness System packs AI vision, a high-clarity display and seamless connectivity into an all-in-one fitness system to level-up your workout. Tonal also delivers personalized guidance in real-time by, reacting to your workout as you go, so it’s like having your own personal trainer without having to go to the gym.

At MediaTek, we power the brands you love. Our highly efficient and feature-rich SoCs power more than 1.5 billion new devices each year, and these six brands are just a few of many innovative partners you should make a little space in your heart for.

To see more of the brands we power, visit poweredbymediatek.com.