MediaTek’s Genio 510 empowers smart retail, industrial, factory automation, and many more IoT applications

Apr 2, 2024
Genio 510

This week, MediaTek, a global leader in fabless semiconductors, will be joining several companies exhibiting at Embedded World 2024, held in Nuremberg. At the show, we are showcasing our latest developments in the IoT space and discussing how these MediaTek-powered technologies benefit a wide range of market segments.

Among our demos, we will be highlighting the MediaTek Genio 510 SoC, which is now available. The Genio 510 will provide mainstream IoT applications with a high-efficiency solution in AI performance, CPU and graphics, 4K display, and rich IO, as well as 5G and Wi-Fi 6 connectivity. Since the Genio 510 is pin-compatible with the Genio 700 chips, product developers now have greater flexibility to diversify and segment their designs for different markets, while avoiding the cost of a redesign.

The MediaTek Genio 510 is ideal for a wide range of applications, including smart home displays, point of sale (PoS) devices, kiosks, digital menus and table service displays, and various advertising and public domain HMI applications. Industrial HMI includes ruggedized tablets for commercial and industrial vehicles, factory automation, EV charging infrastructure, healthcare, marine navigation, smart agriculture, transportation, warehousing, and logistics.

Such diversity is enabled by Genio 510’s highly integrated, rich feature set:

  • Dual display support, including a 4K display and FHD display
  • Support for two cameras with state-of-the-art visual quality based on MediaTek’s proven technologies
  • A high-performance multi-core AI processor with dedicated visual processing engine for a wide variety of computer vision applications, including facial recognition, object/people identification, collision warning, driver monitoring, gesture and posture detection, image segmentation
  • Rich IO for peripherals, including scanners, card readers, sensors, factory equipment, network connectivity, etc
  • 4K video decoding (multimedia playback for advertising) and 4K encoding engine (camera recording)
  • 6nm SoC with excellent power efficiency
  • Multitasking OS and MediaTek NeuroPilot AI SDK ready (familiar development environment accelerates time to market)
  • Support for industrial grade temperature operation (-40 to 105C) in a fanless design
  • 10-year supply guarantee (one-stop service backed by a world-leading semiconductor company)

How much better is it than the alternatives?

When compared to the direct alternative, the Genio 510 offers over 250% greater CPU performance while also using >50% less power!

EVK now available!

The MediaTek Genio 510 Evaluation Kit (EVK) is now available to accelerate your next-generation IoT device development. Read more here.

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New MediaTek Genio 510 EVK Kit showcased at Embedded World 2024

Apr 5, 2024
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