MediaTek Launches SoCs Aimed at Powering Smart Home Appliances

TAIWAN, Hsinchu – June 3, 2014 – MediaTek today announced two System on Chips (SoCs) targeting the smart home market segment – MT7688 and MT7681. The former is Linux-based, supports 802.11n Wi-Fi connectivity and is the industry’s lowest power consumption SoC of its kind; the latter has the smallest package size, and is designed for easy embedding into small and simple home appliances such as smart lighting, door locks and plugs.

Smart home appliances refer to appliances that are connected to the Internet, and are capable of carrying out their functions by being remotely controlled with a smart device, or on their own. As technology advances and prices go down, smart home appliances are expected to be widely adopted on a global scale, and this is the opportune time for MediaTek to drive proliferation of the Internet of Things market.

These products do not only enable MediaTek to make its entry into the smart home market and capture the copious opportunities locked within, but to do so with a complete product portfolio that elevates the smart home user experience to new heights.

Key features of MT7688:

Key features of MT7681:

The Smart Connection smartphone app by MediaTek is an inclusive solution that enables easy connection between different smart home appliances, from lighting, smart TVs, smart locks to other white goods via Wi-Fi on one unified interface. The app is compatible with Android, iOS, Windows and Linux-based smartphones, as well as smartphones that are not powered by a MediaTek SoC.

“The MT7688 and MT7681 put MediaTek in a favorable position to not only enter into, but also lead, the smart home arena. For these smart home appliances to truly work, they have to consume low power, be exceptionally energy efficient and highly integrated, all of which are areas where MediaTek’s products excel,” said SR Tsai, General Manager of Connectivity Business Unit at MediaTek. “In addition to each product’s respective advantages, MediaTek has a 35 percent share in the home router market, which proves MediaTek’s prowess in the connectivity area. Connectivity is essential for smart home appliances to be truly smart.”

The MT7688 and MT7681 have both entered into mass production. Devices powered by these SoCs are expected to hit the market in the second half of the year.

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About MediaTek

Since 1997, MediaTek has been a pioneering fabless semiconductor company and a market leader in cutting-edge systems-on-chip (SoC) for mobile devices, wireless networking, HDTV, DVD and Blu-ray. Our tightly-integrated, innovative chip designs help manufacturers optimize supply chains, reduce the development time of new products, and extend a competitive edge in crowded markets. Through MediaTek Labs, the company is also building a developer hub that will support device creation, application development, and services for the Internet of Things era. By building technologies that help connect individuals to the world around them, MediaTek is enabling people to expand their horizons and more easily achieve their goals. We believe anyone can achieve something amazing. And we believe they can do it every single day. We call this idea Everyday Genius and it drives everything we do. Visit mediatek.com for more information.