MediaTek Realizes 480fps Full HD Super-Slow Motion on Smartphones

TAIWAN, Hsinchu – July 15, 2014 – MediaTek today announced the arrival of Super-Slow Motion Technology, a world-first smartphone camera feature that enables smartphones to create 480 frames per second (fps) 1080p Full HD videos and playback at 1/16 speed. This high-end technology is featured in MT6595- and MT6795-powered devices, delivering a premium multimedia experience on mobile for consumers everywhere.

The Super-Slow Motion Technology reinforces MediaTek’s continued commitment to delivering premium technology to the smartphone market and enabling limitless possibilities for consumers across the globe.

The Super-Slow Motion Technology controls several subsystems that work in concert, beginning with the Sony IMX220, 20.7MP sensor, which is used to capture the videos. The captured high fps videos are then passed through MediaTek’s advanced image processing pipeline, ensuring that each processed frame is of premium quality while displaying the image in excellent clarity and detail.

Additionally, users may edit their videos as much as they like while retaining total control over the duration and location of the Super-Slow Motion segment on the video timeline. Once a Super-Slow Motion video is rendered, users can then easily share it with friends and family.

“Advances in technology, such as the 480fps Full HD Super-Slow Motion camera feature, allow MediaTek to push conventional boundaries and make premium mobile features accessible to everyone on the planet, aligning with our Super-mid market strategy of providing rich features at reasonable prices,” said Jeffrey Ju, General Manager of the MediaTek Smartphone Business Unit.

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About MediaTek

Since 1997, MediaTek has been a pioneering fabless semiconductor company and a market leader in cutting-edge systems-on-chip (SoC) for mobile devices, wireless networking, HDTV, DVD and Blu-ray. Our tightly-integrated, innovative chip designs help manufacturers optimize supply chains, reduce the development time of new products, and extend a competitive edge in crowded markets. Through MediaTek Labs, the company is also building a developer hub that will support device creation, application development, and services for the Internet of Things era. By building technologies that help connect individuals to the world around them, MediaTek is enabling people to expand their horizons and more easily achieve their goals. We believe anyone can achieve something amazing. And we believe they can do it every single day. We call this idea Everyday Genius and it drives everything we do. Visit mediatek.com for more information.