Imagiq for Smartphone Cameras

Simpler. Faster. Better. MediaTek Imagiq transforms your experience behind the cameras.

HDR Photography & Videography

End-to-End HDR Photography & Videography

MediaTek has developed industry-leading multi-core, HDR-ISP designs that provide extremely high performance with exceptional power efficiency.

Our flagship 18-bit HDR-ISP fusion goes beyond even (14-bit) high-end dSLR cameras, capturing more of the scene’s luminosity detail, which is then passed through any post-processing to the end capture, ready for even next-generation HDR-capable displays and TVs.

'Staggered' HDR

MediaTek’s unique 'staggered' HDR technology works by combining dedicated HDR engines to groups of ISPs, enabling MediaTek’s smartphone SoC’s to capture three different exposures per frame for photography, or while reliably maintaining 30 fps recording during videography.

Simultaneous 3X Camera HDR Videography

Our flagship 18-bit HDR-ISP designs are capable of up to 9Gbps data throughput, enabling up to three cameras simultaneously recording HDR video at once. This gives users new cinematic and streaming experiences by capturing tele, main and wide views from the same perspective, or front and rear cameras simultaneously.

AI-Camera

Today, smartphone users expect to use their cameras continually, all day, in all conditions: that requires speed + quality without compromise. Our AI-camera integration enables faster, more accurate exposure, focus, white balance, and noise reduction, even with HDR capture. These technologies are designed to be reliable and completely automated, so users only need to focus on capturing the moment.

AI-HDR

Our HDR-ISP designs work best in partnership with the in-chip AI processors to create effective AI-HDR results. The powerful MediaTek APU is designed expressly for AI multimedia to enhance HDR capture with a range of post-processing optimisations, providing the most stunning photography and videography results.

Imagiq AI-Camera also provides never-before possible features that range from visual perception (abstraction) to image construction, down to pixel-level enhancements.

AI-Noise Reduction in low-light captures

Imagiq AI Noise Reduction (AI-NR) technique accurately mitigates ISO noise to provide consistently better results that retain the fine details, particularly in low-light environments.

Users can now snap AI-NR + AI-HDR pictures twice as fast as previous generations, ensuring low-light captures won’t blur, and they won’t miss a moment.

AI-Noise Reduction in 4K HDR video

Users can now readily embrace popular 4K HDR video capture in low-light situations thanks to AI-NR that’s now faster and more accurate than ever before, all without the smartphone slowing on extended use or eating into battery life.

  • AI-Auto White Balance with high contrast compensation
  • Zero lag AI-Shutter – auto-detection of scene motion and capture speed and exposure adjustment to ensure the shot happens immediately and without blur.
  • AI-Auto Exposure
  • AI-Auto Focus

AI Capture: Motion Unblur

Our unique APU-ISP technologies can recognize the movement of the subject in shot and automatically determine the best settings in real-time. The chip will capture multiple simultaneous frames at different exposures, allowing Imagiq to ensure any fast action is a sharp and clear snapshot of the exact moment.

Learn More about MediaTek AI Processors (APU) >

Imagiq Hardware-based Camera Engines

AI-Video Capture Engine

MediaTek's unique AI-Video Capture Engine (VSE) allows the Imagiq ISP and MediaTek APU to exchange data directly without buffering via DRAM. This results in 17% bandwidth reductions, affording 33ms lower latency, while also freeing main memory for other processes and applications.

Video Electronic Image Stabilization with In-Line Warping Engine

Imagiq electronic image stabilization (EIS) provides margin stabilization up to 30% for ‘action camera’-grade results, so you can easily capture while on the move. Low power with high-quality, this advanced technology results in smoother videos you’ll want to share.

Imagiq’s zero-latency Warping Engine provides automatic, accurate, and reliable corrections for lens distortion and other image transformations when recording video. Using dedicated hardware this typically compute-intensive task is now extremely power efficient.

Lossless Zoom

Applying 4-cell remoasic to high resolution sensors to provide up to 10X lossless zoom, giving smartphones an extra zoom camera without needing the hardware space, power and cost commitment. Used in conjunction with video EIS and the in-line warping engine, it provides stable video recording even when the smartphone is handheld.

Other Imagiq Camera features include:

  • Multi-Camera Fusion with Hardware Depth Engine
  • 3D LUT Color Engine
  • PDAF Accelerator
  • Camera Control Unit for Instant Auto Exposure
  • Rolling Shutter Compensation