MediaTek Insights

RETHINK Retail has published an article authored by MediaTek's CK Wang, VP & GM of the IoT Business Unit. Retailers have been dipping their toes into AI with pilot runs to measure the effects; now they are switching to full-scale execution. As shoppers demand real-time, highly relevant experiences,...

By Adam King, VP & General Manager of Personal Devices Business Unit at MediaTek. Follow Adam's newsletter to learn more about the latest Innovation Talk. When we hear about generative AI, most of us think about using ChatGPT and similar platforms on our smartphones and laptops. What we don’t...

The MediaTek Dimensity 9500 natively supports Unreal Engine 5.5+, which unlocks console-tier visual fidelity on smartphones. This includes MegaLights, a new technology that allow artists to deploy more dynamic, shadow-casting area lights than ever before, and Nanite, which enables massive...

On-device AI is becoming increasingly important, and we continue to deliver high-performance, power-efficient intelligence for smartphones, Chromebooks, tablets, smart TVs, IoT devices, and many other products used in everyday life. Today, nearly all of our chipsets include a MediaTek Neural...

The Imagiq 1190 in the MediaTek Dimensity 9500 delivers best-in-class 4K60 cinematic video capture. Compared to typical 4K30 on other flagship smartphones, it enables flawless real-time portrait effects and stunning color filters in videos that capture smoother, more detailed motion.

As a global leader powering nearly two billion devices each year, MediaTek is accelerating its evolution into a full-stack AI innovator. With AI now transforming everything in our lives, from mobile/home/automotive experiences to enterprise workflows, we are investing strategically to continually...

Every year, MediaTek powers over two billion devices that make life smarter and more connected. From smartphones to smart home devices and networking solutions, MediaTek-powered products are pushing the limits of what technology can do. These devices provide incredible technology experiences with...

By combining the latest Arm Mali-G1 Ultra GPU with native Unreal Engine 5.5+ support in the MediaTek Dimensity 9500, developers can unlock console-tier visual fidelity on smartphones. One of Unreal’s newest technologies, Nanite, enables orders-of-magnitude increases in geometric complexity...

In a recent All About Circuits webinar, Sameer Sharma, AVP for IoT at MediaTek, spoke about how edge AI (on-device) is reshaping the Internet of Things, and why the MediaTek Genio platform is uniquely positioned to deliver that future. For OEMs and developers, it’s now time to embrace AI’s clear...

Armstrong Chen, MediaTek’s Technical Marketing Director, recently chatted with LimReviews, DroidSans, and JagatReview about how MediaTek is constantly working to make mobile gaming better. They dove into how MediaTek’s HyperEngine gaming technologies help deliver smoother gameplay: from...