Goals
Short-term (1-3 years)
- In 2025, MediaTek overcame various challenges and achieved continuous business growth. Going forward, we will continue to deepen partnerships and improve economies of scale in operations.
- Continue to develop new products to increase the depth and breadth of customer and partner relationships.
- Achieve target gross margin, business growth rate, and forecast accuracy.
Mid-to-Long-Term
- Continue to deeply cultivate global potential markets (such as AI and automotive), customers, and partners, increase industry influence, and lead the industry forward.
- Continuously improve communication and response to customer complaints.
Management Approach
Responsible Unit
Led by a Senior Vice President, with managers at all levels actively participating.
Resources
Establish a dedicated team to meet customers’technical and business needs.
Engagement Channels
Provide online sales (sales@mediatek.com) and audit mailboxes as communication and complaint channels for non-specified persons, which are then independently reviewed by audit units.
Evaluation Mechanism
Sales, production and sales forecast accuracy, and real-time customer feedback.
Progress and Results in 2025
Invested in advanced technology R&D, cultivated new products and a partner ecosystem, explored the new world of AI, and solidified our leading position in diversified technologies.
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Collaborated with NVIDIA to mass-produce the DGX Spark personal AI supercomputer, equipped with the jointly designed GB10 Grace Blackwell superchip, enabling developers to prototype, fine-tune, and run inference on large AI models locally. Building on the two parties’ deep collaboration across multiple domains, this brings advanced AI technology to hyperscale data centers, IoT applications, software-defined vehicles, and more.
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Released the Dimensity 9500 flagship 5G Agentic AI chip, built on the industry’s most advanced third-generation 3nm process and integrating the latest All Big Core CPU, GPU, NPU, ISP, and other high-performance processors, delivering new technologies for on-device AI, image processing, console-level gaming experiences, and network communications — the most powerful mobile chip in the Dimensity series to date.
Continue to grow together with renowned clients worldwide and embrace AI together, enhancing value for markets such as HPC, automotive, AIoT, mobile phones, digital TVs, and Wi-Fi.
Continue to cultivate major markets, covering Europe, America, China, Asia, Africa, Australia, and other major regions worldwide.
Revenue continued to grow by 12.3% in 2025, a concrete demonstration of our results.
Customer Services
Innovative Project Management Processes
MediaTek continually strengthen customer services platform, and our project management processes are initiated from the moment we contact a client. All questions and suggestions from customers are compiled, followed up and updated regularly. Further, we provide proper feedback to clients so they can be benefited from MediaTek's rigorous attention to detail in product service processes.
High-Quality Service Tools
MediaTek On-Line was established to simplify client administrative processes and enhance efficiency through improved user-friendliness. The platform helps MediaTek attain an accurate view of client needs, and can speed product development, shorten product commercialization time, and fulfill client expectations for product functions
Local Services
In 2025, MediaTek’s chips powered over 2 billion end devices worldwide. In addition to innovation-focused product design and excellent product quality, the Company firmly believes that close communication with customers and a deep understanding of their needs are the path to successful customer service. Therefore, we must provide the most timely and tailored services to customers in every region and continue to increase investment in customer service. MediaTek communicates with clients weekly and increases communication frequency as needed, while connecting front-end client requirements with back-end teams to provide immediate support. In 2025, the number of employees continued to increase, thereby raising the proportion of local staff in various regions.
